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The Normal Brand

A REBELLION AGAINST PRETENSE

We aren’t designers. We are regular guys who had a problem – clothing that seemed meant for the exclusive. We wanted “normal shirts” – something versatile and durable, with a rugged aesthetic and elevated style. We wanted to be comfortable in the city, the country and everywhere in between. So we moved into our parents’ basement to start this polite (so far) rebellion against pretense.

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  • Original price $199.00 - Original price $199.00
    Original price
    $199.00
    $199.00 - $199.00
    Current price $199.00

    Normal Topside Leather Backpack

    Crane's Country Store
    Out of stock

    At Normal, we wanted something that was rough enough for the fields and smooth enough for the streets. We personally took the Topside Leather Backp...

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    Original price $199.00 - Original price $199.00
    Original price
    $199.00
    $199.00 - $199.00
    Current price $199.00
    Sold out
  • Original price $45.00 - Original price $45.00
    Original price
    $45.00
    $45.00 - $45.00
    Current price $45.00

    Normal Brand Dopp Kit

    Crane's Country Store
    Low stock

    Besides just wearing Normal, there are other things that need to be done to keep our guy looking sharp. Use this dopp kit to bring everything you n...

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    Original price $45.00 - Original price $45.00
    Original price
    $45.00
    $45.00 - $45.00
    Current price $45.00
  • Original price $165.00 - Original price $165.00
    Original price
    $165.00
    $165.00 - $165.00
    Current price $165.00

    Normal Brand Utility Laptop Bag

    Crane's Country Store
    Low stock

    The Normal Utility Laptop Bag has a leather bottom and handles for durability, a shoulder strap for carrying ease, and stylish leather and zipper d...

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    Original price $165.00 - Original price $165.00
    Original price
    $165.00
    $165.00 - $165.00
    Current price $165.00