The Normal Brand

We took the typical shirt dress, made it out of our soft, airy Kalo gauze, and added an adjustable feminine silhouette. Leave the dress uncinched ...

We know our guy loves an adventure. Sometimes that adventure will take him out on the water, and we wanted to give him the ability to bring the bea...

Cut Off Shorts Say hello to our new denim. These are on their way to becoming your most reliable pair of cut-offs, you know the ones. These will be...

Two-Way Button Down CardiWhat's in a name? Our 2-Way Button Down Cardigan can be worn 2 ways: as a button down dress or pop it on as a layering pie...

A midweight sweater dress designed in a soft and stretchy 2x2 rib knit. This true-to-size midi-length dress features a full button front, a V-neckl...

A classic crewneck made from a warm and substantial 5 gauge yarn showcasing an intarsia knit depiction of our brand mascot. With its timeless desig...

The Normal Brand Margaret Jacket is Stylish, Elegant, and perfect for a night out.  Fall 2024 Style # F2OMRGRT 

This vintage inspired crewneck is made from a cotton poly blend, featuring a midweight fleece with a cotton face and cotton/poly backing for subtle...

Knit from a 5 gauge chunky, soft textured Cotton, it offers a mid-weight feel perfect for chilly days. It features a relaxed fit that hits at mid-r...

Crafted with bonded faux leather and a cozy sherpa lining, this heavyweight vest offers both style and warmth for colder seasons. With bod...

Bring on the pockets. This cargo trouser combines utility with style, featuring a comfortable midweight canvas fabric that offers subtle stretch an...

Perfectly soft and warm. Made from a cotton and wool blend for a midweight jersey knit. This sweater dress features a relaxed fit at weekender leng...

Classic styled vintage charm. Made from 100% Cotton, this popover features a rib sweater knit with a classic Cotton feel. The stone wash finish giv...

Besides just wearing Normal, there are other things that need to be done to keep our guy looking sharp. Use this dopp kit to bring everything you n...

We travel all the time, and we couldn't find the ideal carry-on bag, so we made one. Canvas with leather accents, this bag is durable enough for a ...

FitTrue to size Fabric DetailsNylon puffer fabric Fabric ContentShell - 100% Nylon; Insulation - 100% Polyester DetailsStand collar. Full front zip...

Named after our brother Lan, this jacket is made from soft wool blend with a taffeta lining. It was designed as a heavyweight outerwear piece and f...

With its quilted multi-layer construction, the Jackie Premium Fleece Lodge Vest vest guarantees structure, texture, and exceptional warmth, making ...

A fresh addition to the James Canvas lineup, this Liner Jacket boasts signature onion quilting and striking contrast colors. Versatile enough to ac...

Warm, thick, and sturdy. The Sherpa Collar Jacket is a mountain man original, with a heavy wool blend that's warm and insulating. Sherpa fleece is ...

Back and better than ever, this jacket is made in soft and supple plainweave cotton with a warm flannel lining for comfort. Designed to fit true to...

Nobody needs to know you're wearing something that's as comfortable as your favorite sweatpants. With a slim fit and a bit of stretch, these are ab...

Your new favorite flannel. Made from 100% Cotton, it features a heavier, substantial weight with a brushed face for a soft, classic flannel feel. K...